Author:invoke

Meet The Team: Forrest

Invoke Sales Director, Forrest Sallee, brings years of experience partnering with clients to develop high-value solutions. He works with global companies to do real-time testing of UX/UI, ads, brand messages, and much more. Forrest is the current president of Puget Sound Research Forum, a fellowship...

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Meet the Team: Peter

Peter Mackey leads the Invoke research team with his extraordinary vision as a Chief Research Officer. He is an effective leader who cultivates a great team dynamic and promotes creative and innovative solutions to problems. Peter is a unique researcher who has excelled in and built...

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Meet the Team: Maria, Project Manager

Maria Tarsici is one of our team members that makes the magic happen by ensuring the quality of our data. For the past five years as a project manager, she has developed a reputation for always finding the right participants for our clients’ studies, being...

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Invoke LIVE Uncovers the DNA of Effective Trailers

Trailers Are Almost As Important As The Movies Themselves Today, the film industry is using high-tech techniques to create IMAX, 3D or even 4D movies. However, when it comes to film promotion, the old-fashioned method still works best. A well-crafted movie trailer is still the centerpiece of the standard film...

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Meet the Team: Wayne

Over the past 7 years, Wayne Goodreau has been helping Invoke’s clients identify the root drivers of consumer preference and behavior, and then translating them into immediate actions for our clients to take. He is a masterful moderator, adept at leading a live discussion with...

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Meet the Team: Holly

As a VP of Sales, Holly Williams introduces Invoke’s disruptive methodology to global brands and helps them reduce the time and cost of making highly informed decisions. She has 20+ years of experience working with clients across a wide range of industries. She’s been using...

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Invoke™ to Demo Next Generation of CoursEval™ at HLC Conference 2017

Improvements Designed to Drive Superior Survey Response Rates and Improve Teaching Effectiveness WALTHAM, MA, March 30, 2017 – Invoke™, the pioneer in course evaluation systems and large-scale online qualitative market research solutions for both higher-ed administration and commercial applications, will demonstrate the next generation of its CoursEval™...

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