Invoke launches Media & Entertainment research practice

KathyThe kick off of the Media Insights and Engagement conference today in Fort Lauderdale, FL offers the perfect backdrop to announce the formation of Invoke’s Media & Entertainment practice. I was especially engrossed in the morning keynote by author Ryan Holiday. His use of stoic philosophy as a construct for how to navigate the change that happens in any industry was refreshing. The idea is pretty simple – fate doesn’t have to derail you, instead it can clean the slate and invigorate change – but to accomplish requires a disciplined mindset willing to give up on preconceptions and prejudices that often cloud innovation.

Invoke is hiring a DEVOPS ENGINEER

DEVOPS ENGINEER Invoke is seeking a DevOps engineer who likes the challenge of being a one-person shop and is excited to do it all. You will build and lead the process automation for deploying, monitoring, and maintaining Invoke’s built-from-scratch new cloud-based SaaS product. In addition you will...

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A User’s Guide To A Successful Conference

We’ve all made the rounds at the big multi-day conferences.  If you’re like me, once the agenda becomes available you jot down some interesting keynote speakers, smaller breakout sessions and a few attendees you’d like to meet.  Then, after being on your feet for half...

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See Invoke at TMRE Orlando

Join us at the TMRE in Orlando next week! At 3:45 on Monday afternoon you're invited to watch Kathy Alexander, Invoke's VP of Research, host a talk titled "Why Did You Say That?" in the Demo Zone. And, if you visit Invoke at the TMRE Genius Bar...

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No, Your Baby Isn’t Ugly, but…..

Fear:  to be afraid of (someone or something) as likely to be dangerous or threatening. Hesitancy:  to be slow in acting especially as you are nervous or unsure what to do. People, employees, projects, performance, hit rates, campaigns, success….  We are constantly being measured, reviewed, projected, modeled,...

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