6 Benefits of Conducting Invoke LIVE Sessions with Vis-a-Vis

We recently unveiled our Vis-a-Vis feature which enables clients to carry out face-to-face conversations with market research participants for the first time ever on Invoke’s platform. By adding the feature to Invoke LIVE, we offer a secure, turnkey, virtual alternative to in-person focus groups that build upon traditional market research...
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4 Challenges with Global Market Research (And How Virt...

Increased internet connectivity, technological advancements in logistics and operations, global supply chains, and the rising number of international brands all lend to our modern, globalized reality. Today, every brand has the power to break free from the constraints of physical borders and reap the benefits of a worldwide market.  To...

{New Feature} Vis-a-Vis Elevates the Invoke LIVE Solut...

We’re excited to introduce our new Vis-a-Vis feature to the Invoke LIVE market research solution, elevating our current offering to enable face-to-face discussions with target consumers for deeper qual/quant insights.  Since our origins, we’ve persistently advanced our offerings with the latest technology to provide the best-in-market virtual solution for qual/quant...

Press Release: Invoke Launches Vis-a-Vis, Its Latest M...

WALTHAM, Massachusetts (09/20/21) — Invoke, a global leader in online consumer market research, today announced the launch of Vis-a-Vis, the latest addition to its arsenal of market research solutions. The technology enables Invoke’s clients – including content creators, production teams, and distributors as well as general consumer marketing executives —...

The Best Addition to Your Market Research Toolbox in 2021

As a market researcher, it’s your goal to provide the best possible service to your clients. You want to be there to help them reach actionable insights and make informed decisions. To do so, you need to be equipped with the best possible market research tools.  That being said, there...