Back End of Innovation: Starting with the not so clear...

Now that everyone seems to be clear (or at least progressing nicely) on how to harness the fuzzy front end of innovation, IRR (never a group to rest on the current state of things) led a new charge last week in La Jolla, CA with a diverse community of corporate...

5 MORE Key Insights from the 2011 Annual Holiday Shopp...

A couple things stand out as I share another five key insights gathered from our recent Invoke Live! – 2011 Holiday Shopping study. No matter how convenient and easy online shopping becomes, brick-and-mortar will always have a place in consumers’ hearts. Journeying through a physical store delivers a tactile experience...

5 Key Insights from the 2011 Annual Holiday Shopping R...

With Halloween not even in many people’s sightline, it probably seems a little early to be talking about the winter holidays. But, as a lot of us know (especially those in the consumer packaged goods and retail industries) planning for this all-too important shopping season is already starting, or started,...